Social Media
How Do I Build Social Media Buzz? #FAQuesday
When it comes to generating online buzz for your company via social media, simply having a profile on Facebook or Twitter isn’t enough these days. To promote and maintain a steady stream of activity — and hopefully conversions — you’ll need to provide consistent, focused social media engagement. Here are three ways to seize control of your company’s social media channels and build lasting rapport between your brand and its followers. 1. Interact At The Web Guys, we’ve found that it often only takes an initial point of contact to get an online conversation rolling. Whether you “like” a post made to your company’s Facebook page by a fan or respond to a negative review, that first step of interaction shows current and potential clients that you value their input. If someone publishes a post to your company’s Facebook wall, letting people know how much they appreciate your company, make sure to thank them for … Continued
How Do I Post to My Company’s Facebook Page? #FAQuesday
One question we hear frequently at The Web Guys is, “How do I post to my company’s Facebook page?” Today, we’ll break the process down into simple steps so that you can start taking control of your company’s online presence.
3 Reasons to Own Your Social Media Channels
Whether or not you’re in love with social media in your personal life, it has become one of the most valuable tools in the arsenal of any modern business. Lively social media channels not only show that your company is keeping up with the times, but also give you an opportunity to broadcast your mission statement in a more intimate, less sales-driven atmosphere.
Joe, Our Resident Social Media Expert, Featured in Auto Rental News
Every industry has that magazine everyone looks to for the latest and greatest in industry-related news and up-and-coming trends. For the automotive rental industry, that magazine is Auto Rental News. Car and truck rental companies turn to Auto Rental News every month to see what is going on with major rental corporations and independent operations alike. The Web Guys has never been a stranger to the auto rental industry, which is why we are always honored to be featured in this popular magazine. This time around, our resident social media expert, Joe Ferguson, gave expert advice on selecting the right social media platform for your company. Click here to read the full, in-depth article. Joe also gave Auto Rental News the low-down on how to avoid social media mistakes for your company. We can’t thank Joe enough for the passion he brings to our office every day. We’re lucky to … Continued
National Reading Month Book Drive
The Web Guys is proud to announce that we are celebrating National Reading Month by sponsoring a Book Drive in support of Indy Reads Books! We are collecting new & gently used books from now until March 31. Keep reading to learn more about Indy Reads Books and how you can help us give back. Indy Reads Books is an Indianapolis-based non-profit bookstore that supports adult literacy across Central Indiana. We are asking for new and gently used books to donate to this awesome organization. While they accept all books, they are currently looking for the following genres: Contemporary Fiction World History Science (2010 or newer) Business (2010 or newer World Religion Folklore/Mythology Chidlren’s Books All others! From now until the end of March, We are collecting books in our office, in our building’s lobby, and at SoHo Cafe & Gallery in Carmel. SoHo is a fantastic local coffee shop, … Continued
Top 4 Misconceptions of Facebook LIKES
Time and time again we find ourselves being asked, “Why does my business need to be on Facebook?” It’s quite obvious that Facebook is a social tool for individuals to stay connected, but when businesses were introduced into the mix, some thrived while others fell behind. It’s not easy for all to see the value behind having a company Facebook page, but we believe there are a few misconceptions floating around that need clarification.Misconception #1: LIKES are leads or even potential leads. Very infrequently will a “like” be a lead. It’s confusing, but stay with us here. These individuals that have liked your page are giving you permission to market to them through your Facebook page. This doesn’t mean you will get a sale just because they’ve liked your page. Maybe they aren’t ready to buy, or maybe they just enjoy your social engagement. Either way, LIKES are about building … Continued
