internet marketing
Managing Your Complete Internet Presence
Having a website used to be enough. But the rise of social media platforms and multiple online review websites has redefined what it means to have an Internet presence. Today’s consumers are online more than ever before, and their purchasing habits — even for major purchases like travel and lodging — have adjusted accordingly. From desktop computers and laptops to mobile devices and tablets, the traditional buying cycle has been replaced with customers expecting to engage directly with brands and businesses in a multitude of places — places they choose. “It’s about being available wherever your customers are,” said Roger Laurendeau, CEO of The Web Guys, a web design and Internet marketing agency in Carmel, Ind. “Sure you have a website, but you may just have missed out on acquiring a customer because they found a negative review on a Yelp listing you didn’t know you had, or because they … Continued
How Mobile-Friendly Is Your Website?
If you have a website, you’ve probably made sure that it looks great on a desktop computer and even on a laptop. But have you thought about how your website looks and operates on a smartphone or other mobile device? If not, you may need to re-evaluate the structure of your website to make sure it performs well on a mobile platform. You may be thinking that any website can be looked at using a smartphone, and that’s true. But what you may not realize is how the quality of a website, as seen from a mobile device, can affect consumers’ attitudes about that site and, by extension, that company. Mobile-Friendly Sites Help Businesses According to Google Mobile Ads Blog, a study from Google called “What Users Want Most From Mobile Sites Today” found that 67% of people are more likely to buy from a mobile-friendly site. This is Pretty … Continued
How to Move Up on Google: Page 99 to 1
“Having an online presence is essential for an independent car rental company, but this means more than just having a website and a Facebook account — you have to engage your customers and understand your targeted market. “ –Auto Rental News The Web Guys was recently featured in an Auto Rental News article, “How to Move Up on Google: From Page 99 to 1.” Over 200 factors are used to determine Google’s search engine rankings. Search Engine Marketing is a very detailed process and must be tailored to each unique website. Click the link below to read how we helped improve the online presence for our valued clients, Value Auto Rental & Greenberg Rent A Car! “How to Move Up on Google: Page 99 to 1“
How To Choose A Legitimate SEO Company
There are many companies on the Internet that claim to be legitimate and reputable Internet marketing firms. It can be difficult filtering through the grandiose claims each company makes in order to make a proper business decision. The best way to make the correct decision is to do your due diligence and follow the steps below: 1. Verify Their Company Information If the SEO company you are talking with gives you a physical address, Google the information they provide to make sure it’s a real location recognized by Google. Call the number they provide to see if they answer the phone, or if an answering service or automated system answers. This is important considering you need to be able to talk to your trusted SEO partner when you need to. 2. Talk To Current and Previous Customers One of the best ways to check up on a company before doing … Continued
Internet Marketing: Vital For Your Business
Marketing your business on the Internet all starts with having a professional website. If your website makes you look like a 2nd class company, know that the decision you are making to allow this to continue costs you customers. Many people may be choosing not to call you because your website appears unprofessional to them. It’s critical, therefore, that you put your best foot forward with a website built to maximize your appeal to your target audience.
10 Essential Internet Marketing Points All Business Owners Must Know
Small businesses must pay special attention to their brand and presence on the Internet. Pay close attention to these 10 Internet Marketing tips! 1. You Need a Professional, Custom Designed Website! Your potential customers begin judging your company as soon as they land on the home page of your website. First impressions are extremely important, and if your website isn’t user-friendly and well-branded, it reflects poorly on your company. Most people have a friend or family member who “knows how to build a website” and I “know how to swing a hammer” but that doesn’t mean I should remodel my house. An experienced, professional contractor will do a much better job on my home than I ever could, and the same goes for website design. Let a professional take care of this immensely important task for you. Small businesses must pay special attention to their brand and presence on the Internet. Pay close … Continued
Can Local Customers Find You Online?
Have you heard of Google Places or Google Maps? Google Places/Maps is an important way for your business to be found on Google by potential customers searching for your services locally. Google Maps is a service offering potential leads for your business and local search results that include your business location, contact information, and driving directions. For more information on Google Maps or for more internet marketing and website design information, contact us today at (317) 805-4933! Google Places/Maps is a free service offered by Google. However, the time and effort necessary to get you to the top is why you hire a company like ours to take care of it for you! Getting your business’s listing to the top of Google takes ongoing work and effort which is where The Web Guys excel! See Some Examples! Search “Boat Rental Smithville TN” and you’ll see a section titled “Places for Boat Rental near … Continued
