internet consultants

Cashing In on Google’s Local Services Ads

Google’s Local Services Ads (LSAs) allow your business to connect with potential customers who search on Google in your area for the kind of services you provide, which translates to most people in your area. When we’re on the hunt for services, we turn to Google, which makes Google’s LSAs an important advertising platform. These ads are sponsored, powerful tools that can strengthen your ability to reach your target audience. At The Web Guys, we are focused on helping valued clients like you get the most bang for their buck with quality services like LSA guidance, and we welcome the chance to help you explore your best options.

Choosy Customers Choose SEO Agencies Wisely: A 6-Point Cheat Sheet

You recognize that you need an SEO agency, which puts you ahead of the game, but you may have no idea how to pick one. The truth is, however, that you don’t have to go with the luck of the draw. If you’ve gotten yourself into a bad relationship with an SEO agency, the good news is you can call it quits and find a better love connection. While SEO agencies may seem interchangeable – only with different cover art – they absolutely are not.

Business Owners Spending Wisely throughout the Impending Recession

Times are tough, and while you may be tempted to limit spending on marketing or advertisements, this can be a critical mistake. According to CNBC, the economy has a toe or two dipped in recessionary waters, and while you’ve likely already cut back as a business owner, there are some additional steps you may want to consider. In the second quarter of 2022, the economy in the United States fell by .9 percent, which means we’ve had two quarters in a row with negative GDP. While this does not, in and of itself, spell recession, it shouldn’t be ignored either.

Your Search Bar: A Big Deal You Should Deal With

The future of search is now. Your customers and potential customers alike can go directly to your site’s handy-dandy search bar to plug in exactly what they are looking for and go directly to it, and the convenience cannot be denied. Search used to be nothing more than a workaday tool that helped searchers hammer their way through labyrinthian websites, but no more. Search has the potential to serve as a powerful conversion tool, which should be used to your advantage.