reputation management

Building Brand Trust in the Digital Age

The best relationships are solidly forged on a framework of trust. In fact, the only relationships worth having, in the long run, are trust-based. The fact is that this truth about interpersonal relationships also applies to your brand’s relationships with your customers and potential customers. The good news is you can use the same principles of trust that apply to your close personal relationships to your brand’s relationships – and can reap the rewards in the process.

How Do I Respond to Google Reviews of My Business? #FAQuesday

With a sleek, professionally designed website and a plethora of Google reviews brimming with positive accounts of your service, your company is way ahead of the curve when it comes to digital marketing. If you’re not responding to those reviews, however, you could be missing out on opportunities to directly connect with potential lifelong customers.

Control the Conversation with Online Reputation Management

Whether you’re a plumber in Orlando or a car dealership in Ohio, the Internet has become an integral part of the way you do business and a game changer for your clients as well. According to Moz, at least 67 percent of consumers admit to being influenced by online reviews. Do you know what potential customers would find if they searched for reviews about your company? If you haven’t taken the time to dig through your online reviews, you might be in for a shock. Take a deep breath and don’t panic – the digital marketing minds of The Web Guys are here to help you reap the benefits of proper reputation management. Represent Even if you don’t want to be active on a third party review site like Yelp, there’s a possibility your company is already listed. Yelp doesn’t regulate what reviewers post (save for those that violate their … Continued

Should My Company Be on Yelp? #FAQuesday

While online reviews may be the bane of some business owners’ existence, savvy entrepreneurs understand that whether they like it or not, Yelp is here to stay. Claiming and maintaining a Yelp listing isn’t the most glamorous part of digital marketing for your company, but it can mean the difference between appearing like a heartless business or a customer-focused member of the online/local community.

Should I Respond To A Negative Online Review Of My Business? #FAQuesday

Since the Internet is often the first and last place potential customers go to find out more about you, online reviews are serious stuff. Our clients often ask us what to do when they come across a less-than-spectacular review of their business. Our advice is to address them promptly and professionally.

Indiana Chamber of Commerce Member Spotlight: The Web Guys

The Web Guys is a locally operated digital media agency in Carmel. It serves various small and medium sized companies throughout Indiana and the entire United States. In business for nearly a decade, The Web Guys’ primary focus is helping businesses by managing their entire Internet presence (Google, Yahoo!, Bing, Social Media, Reviews, etc.) for them so they can focus on their core business. Overseeing one’s Internet presence can be a confusing and daunting task for a business “going it alone.” Pick a trusted partner like The Web Guys and succeed online. We offer a wide variety of digital media marketing services including website design, search engine marketing & optimization, reputation management, email marketing, social media management and mobile. We keep up with new trends on the ever changing Google, Yahoo!, and Bing landscapes, and with new media outlets and Internet launches that are relevant for our clients. Just having a … Continued

How To Choose A Legitimate SEO Company

There are many companies on the Internet that claim to be legitimate and reputable Internet marketing firms. It can be difficult filtering through the grandiose claims each company makes in order to make a proper business decision. The best way to make the correct decision is to do your due diligence and follow the steps below: 1. Verify Their Company Information If the SEO company you are talking with gives you a physical address, Google the information they provide to make sure it’s a real location recognized by Google. Call the number they provide to see if they answer the phone, or if an answering service or automated system answers. This is important considering you need to be able to talk to your trusted SEO partner when you need to. 2. Talk To Current and Previous Customers One of the best ways to check up on a company before doing … Continued