Google My Business

Google Pulls the Plug on Sites Created through Their Business Profiles

If you created your company website with Google Business Profiles, it may be time to build a new website. Google has announced that, come March, these websites will be switched off. Until June 10, visitors to your site will automatically be redirected to your Business Profile, but beyond this date, all bets are off, and your customers and potential customers will come up against the dreaded page not found error. If this is where you’re at, it’s time to have The Web Guys rebuild your site using a fresher platform.

Prepare for Changes in the GBP Suspension Process

Google Business Profiles (GBPs) are sometimes suspended for guideline violations or suspicious activity, but there has never been a lot of additional information forthcoming. Because the effects of a suspension on your business and digital marketing efforts can be very serious, paying attention to suspension policy makes sense. While reinstating a suspended GBP is relatively straightforward at present, Google recently introduced a new process in the European Union, which they should be rolling out globally in the not-too-distant future. When it comes to Google, knowing what to expect is always a good thing, and one of the most important points to keep in mind going forward is that you’ll only get one chance to appeal a GBP suspension– use it wisely.

GBP Users Ask and – Eventually – Google Answers

Google loves to trot out changes – usually when you are just getting used to what you’re already dealing with – and true to form, they’ve got some serious mods coming your way in the Google Business Profile (GBP) arena. User questions and concerns about managing social profiles and the presentation of Local Services Ads have captured Google’s attention, and they’re rolling out updates in response.

Where We See Local Marketing Headed

Predictions are great, but expert predictions are even better. In this article, we focus our gaze on where we – and other experts in the field – see local marketing headed, and our insights can help you make the most of your own digital marketing efforts. Whatever kind of business you’re running, your online presence needs to be polished, and – for all but the largest enterprises – the name of the game is local marketing.

The Best and the Brightest of SEO Weigh in on What to Expect in 2021

We made it all the way through 2020, and all the SEO bigwigs out there have had a minute to reflect and to offer their predictions for 2021. It’s true that 2020 was a doozy, but SEO experts are optimistic about trends for 2021. While spam reduction was on everyone’s wish list for 2020, the global pandemic had other ideas, and Google had bigger fish to fry.

Google Ads New Features to Help Small Businesses Address COVID-19

The effects of COVID-19 are everywhere. We’d be hard-pressed to say that there’s a business out there that hasn’t been affected, and Google is stepping in to help out and build some goodwill in the business community.

You Deserve More from Your Google My Business Listing

Google My Business is an effective tool that allows many, many companies to garner views from the vast throngs of online viewers. GMB, however, is only as powerful as you allow it to be. When you invest the time and effort it takes to optimize your GMB profile, you exponentially increase your chances of unleashing the power of GMB at full throttle. Because the devil’s in the details, invest some time and forethought in the creation of your profile and watch your world expand from there. Yes, GMB is powerful, but without your well-crafted input, it remains unplugged.

FAQ Related to Google My Business When You Share a Business Address

When it comes to local searches, Google My Business (GMB) is the holy grail, and people have questions – lots and lots of questions. This is especially true for business owners who share a business address with other businesses. No matter how many questions you have, however, savvy digital marketing professionals have answers.

Why is Google Calling Me?

You probably get an overwhelming amount of telemarketing calls on a daily basis, but hearing the name “Google” may have you hesitating to hang up so quickly. You think, “Oh, is this really Google? Maybe I need to hear this out.” We’re here to tell you to hang up the phone. FAST. To put it simply, unrequested calls from Google do not exist. It does not place robocalls and does not cold call businesses. That said, there are a few reasons a Google representative might actually be calling. Reasons Google Might Call You have an active AdWords account. You are verifying a Google My Business listing. Google thinks your address is invalid. If this is the case, the representative should never ask for personal information. Google Scams There are many types of Google scams occurring because Google is a powerhouse that everyone knows about and trusts. The scammers try to … Continued

A Breakdown of Google My Business

The switch from Google+ and Google Places to Google My Business has arrived. Here is what businesses need to know about the upgrade. WHAT IS THE SAME +1 clicks Posts (#hashtags, tagging people or businesses) Page tabs (About, Photos, YouTube, Reviews) Google Analytics Insights (will still connect and analyze content of accounts) WHAT IS DIFFERENT Manage reviews, Google Analytics, AdWords and YouTube from one page Dashboard can be viewed and managed from one menu Ability to edit local search information Ability to edit Google Maps address(es) Ability to respond to reviews Formal, provided business listings No custom categories No payment options or additional details will be listed Company reviews and +1’s combined into one search-powered page Local pages that accept upgrade automatically converted to storefront or service area pages THE BENEFIT OF PROVIDED BUSINESS CATEGORIES One of the most effective changes of the “My Business” upgrade is the business listing. … Continued