GBP Reinstatement

Prepare for Changes in the GBP Suspension Process

Google Business Profiles (GBPs) are sometimes suspended for guideline violations or suspicious activity, but there has never been a lot of additional information forthcoming. Because the effects of a suspension on your business and digital marketing efforts can be very serious, paying attention to suspension policy makes sense. While reinstating a suspended GBP is relatively straightforward at present, Google recently introduced a new process in the European Union, which they should be rolling out globally in the not-too-distant future. When it comes to Google, knowing what to expect is always a good thing, and one of the most important points to keep in mind going forward is that you’ll only get one chance to appeal a GBP suspension– use it wisely.