Keeping Up with Organic Search at the Speed of AI

Posted on: January 14, 2025

The rapid evolution of artificial intelligence (AI) is transforming organic search and digital marketing. At The Web Guys, we’ve seen firsthand how AI-driven algorithms like RankBrain, BERT, and MUM are reshaping how search engines deliver results and how marketers approach SEO. To thrive in this fast-changing environment, businesses must embrace AI, adapt their strategies, and leverage cutting-edge tools to stay ahead of the competition. In this blog, we’ll explore how marketers can keep pace with organic search in the age of AI.

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10 Ways to Tailor Questions for Google’s AI Search

Posted on: November 19, 2024

As a leading marketing agency, The Web Guys prioritizes staying on top of the latest digital marketing changes. Just recently, Google announced it is rolling out search results pages organized with AI in the US. To make your questions more relevant and effective with Google’s new AI-powered search experience, you’ll want to tailor your queries to align with how Google’s AI understands and processes natural language. Continue reading for our guide on optimizing your search queries.

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